The Benefit Bestsellers We're Adding to our Basket

Writer and expert5 years ago

Benefit has officially launched at the Hut and we couldn’t be happier! Taking the top spot for the UK’s most loved brow, mascara, bronzer and primer products, they’ve pretty much got your whole face covered. From creating the perfect base coverage to bringing your brows to their full potential, we're taking you through the benefit bestsellers we're adding to our basket.

BACKGROUND

From humble beginnings in downtown San Francisco to becoming a worldwide leader in the beauty industry, the bold, fun beauty brand has never stopped living by their motto of ‘Laughter is the best cosmetic’. Twin sister’s Jean and Jane Ford flipped a coin in 1976 to decide their fate, do they open a deli or a makeup shop? Luckily for our faces, it landed on a makeup shop! Originally called “The Face Place” the shop first specialised in dealing with quick fix beauty problems and slowly but surely developed into the phenomenon that it is today.

#1 BROWS

For guaranteed perfection when it comes to your brows, try the #1 Selling Prestige Eyebrow Product in the UK, Benefit Gimmie Brow. Giving you instantly fuller brows, volume and tint, Gimmie Brow eyebrow gel contains tiny microfibers that adhere to skin and hairs creating a natural looking fullness and definition.

#2 MASCARAS

Not only the #1 Selling Prestige Eye Makeup Product in the UK, Benefit also take second and third place. With BADgal Bang Mascara coming in at number one, They're Real! coming second and Roller Lash in at third. Essentially, benefit is the place to come if you want luscious lashes.

#3 BRONZER

For perfectly contoured cheekbones you need the #1 Selling Prestige Bronzer in the UK, Hoola. The perfect size for popping in your handbag if your on the move and in need of a quick bronze, the Hoola collection creates a natural looking bronze to your features.

#4 PRIMER

The best makeup starts with a great primer. For flawless makeup, minimise the appearance of pores and fine lines for smoother-than- smooth skin with the #1 Selling Prestige Primer in the UK, Benefit POREfessional face primer. Not only does it lay the foundations for great coverage, the oil-free primer helps to keep makeup in place all day.